“Have you ever noticed your tennis balls go flat after just a few games?”
Tennis balls are a global waste issue — 330 million are produced every year, and most end up in landfill, taking centuries to decompose. ReBounce solves this problem by restoring lost bounce, helping players save money and reduce waste without sacrificing performance.
ReBounce was designed with players in mind.
The visual identity uses clean, modern design elements — a logo inspired by the shape and curves of a tennis ball, the Montserrat font family for a sporty yet approachable tone, and a green-led colour palette with vibrant accents. The result is a consistent, professional brand across social media, flyers, and presentations.
ReBounce is currently a personal design project, but one I plan to continue developing. Next steps include creating a fully functional mechanical prototype, conducting user testing with clubs and junior programs, refining the design through 3D printing and ergonomic testing, and eventually launching a small-scale pilot with partner clubs. The goal is to make tennis more sustainable and keep players’ balls “back in play” for longer.
The ReBounce logo – a clean, versatile design inspired by the curve of a tennis ball and incorporate the initials R and B
Poster Concept 1 – a bold, high-contrast design using ReBounce Green as the primary colour. Created to grab attention on community boards and at tennis clubs
Poster Concept 2 – explores darker typography and social media integration, including a QR code to drive visitors to the waitlist and website.
Moodboard combining active lifestyle imagery, tennis textures, and clean graphic elements. This guided the visual direction and ensured a sporty, approachable brand feel.
Instagram story ad
Hero render of ReBounce and a tennis ball in context.