Iris Connect

Iris Connect - UTS Creative Intelligence Capstone, 2024

https://iris-connect.bcii.win/

Shopping for essentials is straightforward for most, but for over half a million Australians with blindness or low vision (BLV), it can be an overwhelming challenge. Navigating crowded aisles, inconsistent lighting, and unclear product labels often requires support from family or friends or reliance on costly online shopping, limiting BLV individuals’ independence. Current solutions like label-scanning apps are time-consuming and don’t fully address the need for an accessible, autonomous shopping experience.

Iris Connect bridges this gap by offering BLV individuals real-time access to trained in-store volunteers for tasks like navigating aisles and reading labels, empowering them to shop independently. With a dual-interface system, Iris ensures a supportive experience for users and certified store employees trained in accessibility, fostering a more inclusive shopping environment. This approach allows BLV users to shop freely, reducing reliance on others and enhancing their confidence in public spaces.

Branding and Marketing Renders

Digital Product Design and UX